graduate student from 01.01.2020 until now
Sankt-Peterburg, St. Petersburg, Russian Federation
employee from 01.01.2017 until now
Sankt-Peterburg, St. Petersburg, Russian Federation
The research objective was to define the relationship between industrial, business, and ethnocultural tourism using the case of the Udmurt Republic. Diversification of tourism industry is a relevant vector of institutional economic development in traditional resource-mining and industrial regions. The main hypothesis is that industrial and agricultural specialization can be developed in Udmurtia as part of the regional economy diversification. The most effective platform for promoting brands and segments of the tourism industry is congress and exhibition activity. The research also featured the current state of industrial tourism strategy development and the effect of cultural brands on the image of the region. Business tourism sector remains underdeveloped in the Udmurt Republic, but its development can be catalyzed by the rich ethnocultural component. The authors used systematic approach to identify the main potential areas of cultural and economic activity of the Udmurt republic. Industrial tourism, as well as congress and exhibition activity, can trigger the economic growth of regional gross product. A wider range of tourist products is bound to improve the quality of local tourism and increase the service sector in the regional economic structure.
industrial tourism, cultural-related tourism, congress and exhibition activities, Izhevsk, tourism product, destination
1. Kutyina M. D., Gay I. A. Potential analysis of theatre tourism development in the Udmurt Republic. Tourism and hospitality development tendencies in Russia: Proc. All-Russian student Sci. Conf., Moscow, March 13-14, 2019. Moscow: RGUFKSMiT, 2019, 211-215. (In Russ.)
2. Merzlyakova G. V., Batalova L. V. Management mechanism elaboration of regional tourism development in Udmurtia. Strategy priorities of Russia scientific and technology development and guarantee of reproduction of high school innovation potential: Proc. All-Russian Sci. Conf., Izhevsk, February 27, 2019. Izhevsk: Udmurtskii un-t, 2019, 322-335. (In Russ.)
3. Grishin S. Yu. Regional tourism cluster management. St. Petersburg: SPbGEU, 2016, 209. (In Russ.)
4. Kadyrov R. V. Tourism development prospects in mono-cities of the Republic of Tatarstan. Servis v Rossii i za rubezhom, 2017, 11(7): 65-76. (In Russ.)
5. Usova A. V., Kovshikova G. A. Development of regional industrial tourism and the organization of tourist routes in enterprises. Problems of regional economy, 2018, (3): 89-95. (In Russ.)
6. Moyle B. D., Moyle C. J., Bec A. The coexistence of tourism and mining: a strategic framework for cross-sectoral interaction. Current Issues in Tourism, 2018, 21(17): 1966-1987. DOI:https://doi.org/10.1080/13683500.2016.1238884
7. Chow H.-W., Ling G.-J., Yen I-yin, Hwang K.-P. Building brand equity through industrial tourism. Asia Pacific Management Review, 2017, 22(2): 70-79. DOI:https://doi.org/10.1016/j.apmrv.2016.09.001
8. Prat Forga J. M., Cànoves Valiente G. Cultural change and industrial heritage tourism: material heritage of the industries of food and beverage in Catalonia (Spain). Journal of Tourism and Cultural Change, 2017, 15(3): 265-286. DOI:https://doi.org/10.1080/14766825.2015.1108327
9. Bogolyubov V. S. Trends of exhibition-congress activity and labor-training issues. Relevant issues of the development of congress and exhibition activities in 2010-2016 (interdisciplinary, diversified, and multifunctional aspects), eds. Kostryukova O. N, Sologubova G. S. St. Petersburg: SPbGEU, 2017, 9-19. (In Russ.)
10. Bogolyubova S. A. Analysis of the state and prospects of development congress and exhibition activities in Russia. Relevant issues of the development of congress and exhibition activities in 2010-2016 (interdisciplinary, diversified, and multifunctional aspects), eds. Kostryukova O. N, Sologubova G. S. St. Petersburg: SPbGEU, 2017, 19-25. (In Russ.)
11. Chukavin S. I., Zhuykova O. V., Timoshenko A. V., Isupova O. A. Udmurt tourism image as a part of place marketing. Young scientists - science and technological progress acceleration in XXI century: Proc. III All-Russian Sci. and techn. Conf. graduate students, undergraduates and young scientists from the Intern. participation, Izhevsk, April 22-23, 2015. Izhevsk: INNOVA, 2015, 721-726. (In Russ.)
12. Ryabya S.A. Tourism in constituent of Russian Federation: Regional features and development perspectives on the example of Udmurt Republic. The economy of the service sector: problems and prospects: Proc. V All-Russian Sci.-Prac. Conf., Omsk, November 20-22, 2018. Omsk: OmGTU, 2019, 115-118. (In Russ.)
13. Gavrina I. S. The formation of the Udmurt republic external image in the German network media. European and domestic experience of innovative culture and intellectual property relations: communicative aspects: Proc. All-Russian conf. from Intern. participation, Izhevsk, June 14, 2016 - June 15, 2019. Izhevsk: Udmurtskii un-t, 2019, 136-145. (In Russ.)
14. Karavaeva M. K., Firuleva L. D. Sport and event tourism in Udmurt republic. Actual tendencies of social communications: history and contemporary: Proc. Intern. Sci.-Prac. Conf., Izhevsk, November 14, 2019. Izhevsk: Udmurtskii un-t, 2019, 130-133. (In Russ.)
15. Vlasova T. A. Regional tourism in Udmurt Republic: between heritage preservation and commercial benefit. Politics and culture: problems of interaction in the modern world, ed. Osipova N. O. Budapest: Selmeczi Bt.; Kirov: Raduga-PRESS, 2019, 206-215. (In Russ.)
