%0 Journal Article
%T Social Factors of Developing Opinion Leaders  in Media Space by Means of Creative Industries
%A Mkrtumova, I.V.
%A Yanchuk, P.P.
%K digitalization, creative industries, media space, personalized communication, content, social media influencers, formation of opinion leaders, popularity, publicity, media
%J Virtual Communication and Social Networks
%D 2024
%N 3
%P 7
%I Kemerovo State University