TY  JOUR
TI  Current Trends in Bank Marketing
KW  banking system
KW  banking marketing
KW  7P model
KW  competitiveness
KW  banking product
KW  customer experience
JO  Bulletin of Kemerovo State University. Series: Political, Sociological and Economic sciences
AU  Kozlova, O.N.
AU  Kotova, O.N.
AU  Slautina, E.D.
PY  2024
IS  9
PB  Kemerovo State University